FUTUREPROOF 2025
Pricing
RIALog inGet Started
FUTUREPROOF 2025
Pricing
Resources
Sales GlossaryAdvisor HubNEWKnowledge Center
RIALog inGet Started

Sales & Prospecting Encyclopedia

Master the language of financial advisory with our comprehensive glossary. Essential terminology every RIA and wealth advisor needs to succeed.

500+ Terms
Quick Navigation

Browse by Letter

Select a letter to explore terms alphabetically

Allabcdefghijklmnopqrstuvwxyz
A

Analytics Dashboards

A

Audience Development

A

Average Deal Size

B

Behavioral Data

B

Big Data in Sales

B

Brand Differentiation

B

Business Development

C

Content Distribution

C

Customer Data Platform (CDP)

D

Dashboarding

D

Data Analysis

D

Data Anonymization

D

Data Cleansing

D

Data Driven Sales

D

Data Governance

D

Data Lake

D

Data Mining

D

Data Modeling

D

Data Visualization

D

Data-Driven Insights

D

Deal Closure

D

Deal Flow

D

Deal Stages

D

Decision Analysis

D

Decision Maker

D

Decision-Making Units (DMUs)

D

Deep Personalization

D

Demand Forecasting

D

Demand Generation

D

Demo

D

Demographic Targeting

D

Digital Advertising

D

Digital Commerce Strategy

D

Digital Footprint

D

Digital Sales Room

D

Digital Transformation

D

Direct Response Marketing

D

Direct Sales

D

Discount Management

D

Discounting Strategies

D

Discovery Call

D

Distribution Channel

D

Drip Campaign

D

Dynamic Content

D

Dynamic Pricing

F

First-Party Data

F

Functional Differentiation

H

Human-Centered Design

I

Intent Data

I

Interactive Dashboard

12

Ready to Transform Your Sales Process?

Join thousands of financial advisors who use Poseidon to streamline their practice and grow their AUM.

Book a DemoView Pricing

Empowering registered investment advisors with cutting-edge tools to grow their practice and serve clients better.

  • Resources

    • How to use Poseidon
    • Prospecting Emails Guide
    • Buyer Centric Approach
    • Glossary
  • Company

    • DemoFree

Get the latest insights for RIAs delivered to your inbox.

© 2025 Poseidon. All rights reserved.

  • Terms
  • Privacy
  • Cookies
  • Security